Axed England skipper John Terry has been sidelined by football boot sponsor Umbro.
The Chelsea star, who faces a trial over allegations that he racially abused QPR’s Anton Ferdinand, was used by Umbro to promote the Three Lions’ away kit last August.
But the company yesterday confirmed Terry, 31, does not appear in its current campaigns — and fresh players are being sought to boost the sportswear firm’s image.
He remains in the Umbro sponsorship stable with England stars Andy Carroll, Joe Hart, Darren Bent and Jordan Henderson.
Umbro yesterday said his deal, worth an estimated £4million, will remain in place pending his trial in July following England’s Euro 2012 campaign.
Chelsea sponsors Samsung also appeared to distance themselves from Terry yesterday.
The electronics giant issued a statement stressing the firm’s deal was with the club — not any of the players.
Terry has been sponsored by Umbro since he was a teenager at Chelsea.
Umbro said: “John is not involved in current Umbro campaigns and I can’t comment on future campaigns and discuss which players are involved.
“John remains an Umbro-sponsored player while the case is pending.
“It is true that we are seeking new players to promote our brand but we are constantly looking for footballing talent.”
Terry’s current boot contract is understood to expire this summer. Umbro yesterday would not comment on whether the deal was to be renewed.
But it seems certain to cut all ties if he is found guilty of racially abusing Ferdinand during an October Premier League match between QPR and Chelsea.
Defender Terry has previously appeared in promotional campaigns for Samsung, Nationwide, video game Pro Evolution Soccer and Swedish betting company Svenska Spel.
A Samsung spokesman said: “Samsung Electronics and Chelsea Football Club renewed their global partnership in 2009, extending the relationship until the end of the 2012/13 season.
“Samsung Electronics enjoys this commercial partnership with the club only. It does not extend to any members of the playing staff at Chelsea FC.